Hi, I’m Matt Wilbanks and I’m chief marketing officer at SecurityGate.io. It’s been just over a year since I joined the team and I’ve listened in on countless conversations with risk management teams and the cybersecurity consultants that work with them. I’ve noticed something troubling with the consulting firms that may be old news in the industry, but since I’m new here it sticks out. Cybersecurity consultants have a major problem – they lose revenue with every client. And there’s no one on the market that seems to be trying to help them.
The most common things I’ve heard are that engagements are not extended with additional projects often enough, and as many as 50% of the engagements never make it past low-margin, single-event compliance assessments. To make their job of growing a business even harder, it takes forever just to figure out where client gaps are at the start. And once that assessment is complete, the time it takes to get a budget decision from leadership to fix something significantly delays everything. The effort it takes consulting firms to achieve consistent growth is monumental and heroic, even unbelievable sometimes.
As a company selling into the cybersecurity space, we can empathize. But we can also help. The SecurityGate.io platform was built to help risk management teams make improvements faster. From the view of a consultant, our platform features become their tools for growing revenue in their client relationships. We’ve seen complete changes with our partners who started using SecurityGate.io as a relationship management system. The effort it takes them to discover revenue opportunities is suddenly easier. And the time it takes to show a leadership team what they should do next, why they should do it, and then get a decision back is so much faster.
SecurityGate.io’s SaaS workflows, reporting automation, and data intelligence cut down on the no-value, manual work. Instead, the consultants focus their time on high-margin activities – showing the client how to build greater business resilience, creating the strategy to do it, and actively working with them on a plan to hit the goals.
During projects, the consultants deliver value to their clients faster using SecurityGate.io as the central point for collaboration. Client meetings can happen on the fly – there is no longer a need to wait for the consultant to turn spreadsheets of data into custom reports or metrics. Both can log in to SecurityGate.io any time they need information and review the real-time data on demand, or set a recurring time and review together.
The clients have responded by extending the terms of the consulting agreements. They add more projects because the business feels the increased velocity of improvements from the consultant, and they can track the milestones of progress easily in the dashboard of SecurityGate.io.
Cybersecurity is a tremendous challenge for every business and specialized talent is in short supply – the colleges literally can’t graduate new cyber students fast enough to meet demand. With the right tools, there should be no reason why experienced consultants have trouble growing revenue.
If this sounds a little too familiar, contact us – set up a demo by clicking the link below.
We can help you avoid losing revenue with each client and show you how to use SecurityGate.io as a tool to grow your business faster.
And if you haven’t seen it before, check out our 2 minute platform video demo.
